Thursday, September 20, 2018

Kia Teams with Red Bull as well as Pro Race Car Driver Collete Davis for a Daring Demonstration of the 2019 Forte’s Agile Handling and Stinger-Inspired Design


  • In-your-face marketing campaign includes a long-form, one-take video chronicling Collete Davis jumping a Forte
  • “Forte vs. Forte” spot kicks off the campaign and features a custom Forte drift car
IRVINE, Calif., September 19, 2018 – Stung with styling cues from the award-winning Stinger, the all-new 2019 Kia Forte is now arriving in showrooms and Kia Motors America is pulling out all the stops to introduce the world to its most sophisticated compact car ever. Professional race car driver, Collete Davis, stars in a high-flying marketing campaign showing off the Forte’s sporty design, advanced technology1 and Stinger-inspired driving dynamics in a way the compact class has never seen before.
The campaign includes three, 30-second spots: “Forte vs. Forte”, “Chicken” and “Smoke Machine”. The first spot – “Forte vs. Forte” – features a Forte drift car alongside the production model Forte driven by Davis, one of the most promising and dynamic drivers on the racing circuit today. As Collete speeds down the track she calmly points out the standard 8-inch touchscreen2 as she takes the production model Forte airborne and sails high above and over the drift car Forte. The spot ends when Davis nails the landing as the announcer says matter-of-factly, “It Doesn’t Have to Make Sense.”
“Kia continues to shock the industry and break the rules and the all-new 2019 Forte is no exception,” said Saad Chehab, vice president of marketing communications, Kia Motors America. “This adrenaline-filled campaign featuring a baby Stinger in a Red Bull suit screams ‘look at me’ even though some may question the idea of a Forte in racing livery, we are delivering an entirely new take on what many people see as simply a daily commuter car. And then again, some are still surprised to learn that Kia has been J.D. Power’s highest ranked non-luxury brand in initial quality for the past four years3, but to us and our loyal consumers all of it makes complete sense.”
Kia and Red Bull collaborated on the Forte drift car and are developing a three-part YouTube series hosted by Davis and featuring the Red Bull Driftbrothers, Joe and Elias Hountondji. The series documents the vehicle build from start to finish, including on-track testing. “Kia is fueled by youth and working with Red Bull is a mirror reflection of our youthful attitude and together we are going to showcase the new Forte in never-before-seen ways that are sure to capture attention,” continued Chehab.
Featuring a more sophisticated design and desirable features the 2019 Forte has transformed from a basic commuter into one of Kia’s best-selling vehicles. Thanks to a number of improvements Forte now offers drivers a higher level of comfort and Kia Drive Wise4 technologies that are aimed at making the journey – whether a short commute or long haul – a more rewarding and decidedly upscale experience. Sporting an overall bolder appearance, the newly designed compact sedan also boasts improved EPA-estimated combined MPG ratings5.
There’s also a long-form video – which was shot in one take and captured by seven strategically placed cameras – chronicling Davis’ jump from both in- and outside the Forte.
“As a professional race car driver, I love to drive all types of models and this spot, with the juxtaposition between daily driving and performance was just too fun to pass up,” said Davis. “When you have a passion for driving, even the most mundane errands, the longest commutes or the biggest traffic jams become easier and the all-new 2019 Forte is the vehicle that makes all the difference in those situations.”
About Kia Motors America
Headquartered in Irvine, California, Kia Motors America continues to top quality surveys and is recognized as one of the 100 Best Global Brands and 50 Best Global Green Brands by Interbrand.   Kia serves as the "Official Automotive Partner" of the NBA and LPGA and offers a complete range of vehicles sold through a network of nearly 800 dealers in the U.S., including cars and SUVs proudly built in West Point, Georgia.*
For media information, including photography, visit www.kiamedia.com.  To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert.

Monday, September 10, 2018

RIO AND STINGER NAMED SEGMENT WINNERS IN J.D. POWER 2018 AUTOMOTIVE PERFORMANCE, EXECUTION, AND LAYOUT (APEAL) STUDY

Kia’s Overall Score Increases Eight Points Since Last Year 
  • Rio and Stinger fastback sedan dazzled in their respective segments 
  • Kia continues to cement its place among the top 10 non-premium brands
IRVINE, Calif., Aug. 2, 2018 – Following the launch of the 2018 Rio and highly anticipated 2018 Stinger, Kia Motors America (KMA) has earned two more J.D. Power Automotive Performance, Execution and Layout (APEAL) awards for its stylish subcompact and its powerful fastback sports sedan.  The double win helped increase Kia’s overall score by eight points since last year, while also securing the brand’s spot among the top 10 non-premium nameplates. The announcement follows Kia Motors being named the highest ranked mass market brand in J.D. Power Initial Quality Study for the fourth consecutive year1, with the Rio also capturing a win in the small car segment.
“Whether it be a practical commuter car for people just looking to get from point A to B, or a sports sedan with up to 365-horsepower for enthusiasts, we design every Kia with the customer in mind,” said Orth Hedrick, vice president, product planning, KMA.  “Earning a J.D. Power APEAL award for both the Rio and Stinger demonstrates the level of dedication we put on delivering a superior combination of the desirable features and attributes today’s savvy car buyers want from their vehicles.”
Completely redesigned for the 2018 model year, the Rio outshined the competition in the small car segment, being one of the only contenders to score the highest marks in overall performance and design, comfort, features, and style. The highest performing vehicle in Kia’s history, Stinger bested its more expensive European counterparts in the compact premium car segment.
The J.D. Power APEAL study measures new-vehicle owners’ overall satisfaction with their vehicles in the first 90 days of ownership.  The results are divided into 10 categories and weighted accordingly: exterior, interior, storage, audio, seats, heating and ventilation, driving dynamics, powertrain, visibility, and fuel economy.
About Kia Motors America
Headquartered in Irvine, California, Kia Motors America continues to top quality surveys and is recognized as one of the 100 Best Global Brands and 50 Best Global Green Brands by Interbrand.   Kia serves as the "Official Automotive Partner" of the NBA and LPGA and offers a complete range of vehicles sold through a network of nearly 800 dealers in the U.S., including cars and SUVs proudly built in West Point, Georgia.*
For media information, including photography, visit www.kiamedia.com.  To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert.
* The Sorento and Optima GDI (EX, SX & Limited and certain LX Trims only) are assembled in the United States from U.S. and globally sourced parts.

Friday, August 24, 2018

2019 SPORTAGE OVERVIEW

The 2019 Kia Sportage enters its third year as a carryover having been completely redesigned in 2017.  Sportage is the bold, standout personality in the small, crossover utility vehicle  segment and offers increased refinement, clever spaciousness and smart technology. Kia’s award-winning Sportage is available in three trim levels—LX, EX, and SX Turbo— and offers advanced technology features including Blind Spot Detection, a Lane Departure Warning System, and Rear Cross Traffic Alert as optional equipment1. All trim levels are available with optional Magna Dynamax intelligent, fully active AWD with locking differential which is designed to sense, anticipate and enhance traction requirements for a variety of road and weather conditions2.

Trim Levels/Pricing – MSRP3 (excludes $995 destination): 
  • LX 2.4L FWD:
 $23,750
  • LX 2.4L AWD:
 $25,250
  • EX 2.4L FWD:
 $26,600
  • EX 2.4L AWD:
 $28,100
  • SX 2.0L Turbo FWD: 
 $33,100
  • SX 2.0L Turbo AWD:
 $34,600
 
Engines:
  • 2.4-liter GDI I-4:  
181 hp and 175 lb. ft. torque; 6-speed automatic
  • 2.0-liter T-GDI I-4:
240 hp and 260 lb. ft. torque; 6-speed automatic
 
Fuel Economy – EPA-est. MPG: (city/highway/combined)4
  • LX 2.4L:
23/30/26 FWD

21/25/22 AWD
  • EX 2.4L:
22/29/25 FWD

21/25/23 AWD
  • SX 2.0L Turbo:
21/26/23 FWD

20/23/21 AWD
 
Available Drive Assistance Features:1
  • Autonomous Emergency Braking:
    • Std: SX
    • Opt: EX
  • Forward Collison Warning: 
    • Std: SX
    • Opt: EX
  • Lane Departure Warning: 
    • Std: SX
    • Opt: EX
  • Blind Spot Detection: 
    • Std: EX, SX
  • Rear Cross Traffic Alert: 
    • Std: EX, SX
  • Dynamic Bending Lights: 
    • Std: SX
  • Auto-Dimming Mirror with HomeLink: 
    • Std: SX
    • Opt:  EX
 
Dimensions (in.): 
  • Overall Length:
176.4
  • Overall Width:
73
  • Overall Height:
LX, EX, SX 2WD:  64.4 (without roof rails) / 64.8 (with roof rails)

LX, EX, SX AWD:  64.8 (without roof rails) / 65.2 (with roof rails)
  • Wheelbase:
105.1
  • Max Cargo Capacity:
129.3 cu.ft.
  • Curb weight (maximum lbs.): 

    • LX, EX:
3,596 FWD / 3,739 AWD
    • SX:
3,898 FWD / 3,997 AWD

1 These systems are not substitutes for proper and safe driving, parking, and/or backing-up procedures. Always drive safely and use caution. These systems may not detect every object behind or alongside the vehicle or in the vehicle’s blindspot or direction of travel.
2 No system, no matter how advanced, can compensate for all driver error and/or driving conditions. Always drive safely.”
3 MSRP excludes destination and handling, taxes, title, license fees, options and retailer charges.  Actual prices set by retailer and may vary.
4  Based on EPA estimates.  Actual mileage will vary with options, driving conditions, driving habits and your vehicle’s condition.

Thursday, August 9, 2018

Friday, August 3, 2018

KIA MOTORS IS THE HIGHEST RANKED MASS MARKET BRAND IN J.D. POWER’S INITIAL QUALITY STUDY FOR THE FOURTH CONSECUTIVE YEAR


2019 Sorento
Kia Owners Reported Fewer Issues Within the First 90 Days of Ownership than All Other Non-Luxury Car and Truck Brands in the U.S.
  • After ranking highest in the entire industry in 2016 and 2017, Kia’s reported problem levels remain unchanged from 2017 to capture the top mass market automaker spot
  • Sorento SUV and Rio subcompact models topped their respective segments
IRVINE, Calif., June 20, 2018 – For the fourth consecutive year, Kia was recognized as the number one non-premium brand by J.D. Power in the 2018 Initial Quality Study (IQS), with a reported 72 problems per 100 vehicles.  Kia maintained its leadership position with segment-leading performances from the Sorento (Midsize SUV) and Rio (Small Car), while Optima (Midsize Car), Sportage (Small SUV) and Sedona (Minivan) placed second and the Forte (Compact Car) placed third in their respective segments.
“Ranking number one among all mass market brands for four consecutive years leaves no doubt as to the world-class quality and craftsmanship instilled in every car and SUV that Kia builds,” said Michael Cole, chief operating officer and EVP, Kia Motors America. “With two segment winners and four additional models finishing in the top three of their respective segments, the evidence of Kia’s progression and focus on the ownership experience is overwhelming.”
The annual report analyzed responses from 75,712 respondents with regards to 240 vehicle models across 26 segments. Vehicles were evaluated on driving experience, engine and transmission performance and a broad range of quality issues reported by vehicle owners. 
About Kia Motors America
Headquartered in Irvine, California, Kia Motors America continues to top quality surveys and is recognized as one of the 100 Best Global Brands and 50 Best Global Green Brands by Interbrand.   Kia serves as the "Official Automotive Partner" of the NBA and LPGA and offers a complete range of vehicles sold through a network of nearly 800 dealers in the U.S., including cars and SUVs proudly built in West Point, Georgia.*
For media information, including photography, visit www.kiamedia.com.  To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert.
* The Sorento and Optima GDI (EX, SX & Limited and certain LX Trims only) are assembled in the United States from U.S. and globally sourced parts.

Wednesday, July 25, 2018

KiaAccessoryStore's Deal of the Week 07/24/18 - 07/31/18



Deal of the Week 07/24 - 07/31

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SAVE 15% ON KIA SPLASH GUARDS - USE COUPON CODE "DOTW"

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